Baek Jongwon's bibimbap restaurant opens in Germany for the first time, second store in the works - Korean media

The Born Korea, a restaurant company led by culinary expert Baek Jongwon (former), has partnered with German distribution company Globus to open a food court in St. Wendel, Germany.
The bibimbap and rice bowls served at The Born Korea sold an average of 110 bowls in a week. Prior to this, The Born Korea held a food court event at a hypermarket operated by Globus on the 5th (local time).
The two companies formed a partnership to provide bibimbap and rice bowl dishes. When the company entered the German market, they supplied the company with their own sauces. They also provided consulting on menu development and cooking. Globus is currently
They make and sell bibimbap using local chefs and ingredients. The Born Korea staff also said that they have completed development of seven of the 11 types of sauces for B2B export.
In Germany, bibimbap and rice bowls cost 9.5 euros (about 1,640 yen) per bowl, while other Asian dishes at the food court cost 13 to 14 euros per bowl.
The two companies are also considering selling bibimbap and rice bowls in the Ashbourne area of Germany, where many large Korean companies have set up shop.
There are more Korean residents here than in the Sankt Wendel area.