MINGYU (SEVENTEEN) & Roh YoonSeo's ”glossy visuals” descend on Shibuya... A special week where you can experience the world of UNOVE in Shibuya! ”Flip over” the first-day limited sample GET

"UNOVE" is a personal care brand from Korea with the concept of "unleashing the self with the softness and fragrance of envy".
The brand's first giant peel-off advertisement, featuring visuals of "N" star MINGYU and Korean up-and-coming actress Roh Yoon Seo, will be displayed at the Tokyu Shibuya Station Happy Board in Tokyo on April 2, 2025.
The ad will be available for a limited time from Monday, May 8th to Sunday, May 4th. The outdoor ad features visuals of the two, symbolizing UNOVE's brand message of "enviable soft hair."
In addition, on the first day, Monday, April 28th only, samples of UNOVE's popular products "Damage Repair Shampoo" and "Deep Damage Treatment" will be distributed in peel-off format.
An experiential promotion will also be held. We hope you will experience the "enviable softness" that will make your hair and your heart flutter while experiencing the world of UNOVE.
・Period: Monday, April 28th, 2025 to Sunday, May 4th, 2025 ・Location: Shibuya Tokyu Denentoshi Line "Tokyu Shibuya Station Happy Board"
<April 28th only> Peel off to get a free sample! A peel-off that lets you experience UNOVE's popular items "directly" on the first day of advertising only
Off sample distribution will be conducted. Target product samples: "Deep Damage Treatment EX", which won first place in the hair care category for three consecutive years at Olive Young*1,
A trial set that includes the Damage Repair Shampoo, which was ranked 2nd in the shampoo category*2
* Limited quantity/first come, first served. Will end once stock is exhausted.
*Please refrain from contacting stations or station staff. ■ Various links ・Unove Official Site: https://unove.jp/
・Qoo10 Official Store: https://www.qoo10.jp/shop/unove
・Japan OfficialX: https://x.com/UNOVE_japan
・Japan Official Instagram: https://www.instagram.com/unove.jp/ ※1
2022, 2023, 2024 *2 2024