"Taepoong Trading Company" depicts the story of the struggle and growth of Kang Taepoong, a rookie trading company employee who became the president of a trading company with no employees, no money, and nothing to sell during the Korean currency crisis in 1997.
Through the heartwarming stories of ordinary people who held on to their seats and didn't give up on life, even when the world seemed to have ended due to the crisis that hit Korea hard, we hope you will get through today's difficult times.
It is expected to bring warm consolation and courage to anyone in need. In this regard, Taepoong Trading Co., Ltd. suddenly released the second poster of JUNHO (Kang Taepoong) on the 10th.
The poster for "Romantic 1997" depicts the transition of Kang Tae-poong, a young man who enjoyed the wealth and freedom he received from his parents' generation without compensation and who thought it was romantic, to the Korean financial crisis.
The newly released poster for "Crisis 1997" shows the aftermath of the Korean currency crisis, when the era's defeat was like a huge storm.
In the image, JUNHO is in the middle of the Taepoong Trading office.
The newspapers reporting on the messy office and the Korean currency crisis were
It perfectly reflects reality. However, instead of sadness, Junho's face shows a firm resolve. He holds tightly a newspaper with a bleak headline that reads "Bailout Finance" and smiles.
His strong determination to not care about the terrible crisis is evident. The catchphrase "It's me, Kang Tae-poong. It's the times that have collapsed, not me" shows that he is not frustrated, but
The teaser video released alongside the film symbolizes the "Taepoong spirit" of breaking through and facing challenges.
The countless newspapers lying on the floor and the news broadcast on the television vividly convey the atmosphere of a time of collapse.
However, even in this time of economic chaos, Junho stands up again with a firm grip on the newspaper. His firm aura makes even the short video a heartwarming story of survival.
The production team said, "The poster and teaser for 'Crisis 1997' condense the unyielding spirit of youth even in times of crisis," and
"I hope that Pun's dignified face will remind us all of the courage of the many ordinary people who survived that era," he said.
"Taepung Business" will premiere on October 11th at 9:20 PM in Korea.
By minmin 2025/09/10 08:54 KST
