BTS' JUNG KOOK will be the first to appear on the cover of ELLE magazine in 2026 as an ambassador for Chanel Beauty.

BTS' JUNG KOOK graced the cover of the January 2026 issue of fashion magazine ELLE.
This photoshoot with KOOK and ELLE celebrates JUNG KOOK being selected as a global ambassador for Chanel Beauty.
The video captures JUNG KOOK's strength and elegance at the same time as he steps in front of the camera for the first time since joining the company.
The encounter with JUNG KOOK, an icon who transcends genres and represents an era, was recorded as a meaningful moment in itself.
In an interview that was held alongside the photoshoot, JUNG
KOOK shared his thoughts on working with "Chanel Beauty," saying, "I like Bleu de Chanel. The masculinity they created."
It's not because it's a fragrance that expresses itself as it is, but because it expresses the natural appearance of the fragrance. I love using it because it naturally expresses its presence without having to scrutinize it."
KOOK recently became the first Korean solo artist to reach 10 billion cumulative streams on Spotify, a global audio and music streaming platform.
Regarding the meaning of music, which was once a heartfelt dream but has now become life itself, he said, "Good music is still a song with a good message and good lyrics."
I think so. It's music that doesn't depend on the season or genre, and lyrics that give strength to anyone. Of course, there are also songs that you just feel good about when you hear them."
As a 28-year-old young man and global artist, where is JUNG KOOK currently traveling and what time period is he in? "I am someone who shows music.
"So I feel like I'm living in the time of the people who watch and listen to my music," JUNG KOOK said, emphasizing, "I want to always stay in that time."
There isn't much time left until spring, when BTS will finally tease their activities as a full group. JUNG
KOOK said, "I think next spring will be a more important spring than ever before.
I sincerely hope that everyone can enjoy a safe and successful spring."