The Korea Corporate Reputation Research Institute conducted a survey of boy group individual brand reputation big data analysis from March 20, 2024 to April 20, 2024.
60,474,680 pieces of brand big data from 730 people were extracted, and the participation index, media index, and community index were created based on the consumer behavior analysis of the individual brands of boy groups.
We analyzed the brand reputation index using the nication index and community index.
This is a 23.70% decrease compared to the big data of 79,255,499 items.
The brand reputation index finds that consumers' online habits have a significant impact on brand consumption.
It is an index created through brand big data analysis. It is an index created through analysis of individual boy group brand reputation, and it ...
, consumer interest and communication volume can be measured. The brand reputation analysis of individual boy group brands includes brand value evaluation analysis that measures brand influence and brand evaluation.
It also includes the qualitative evaluation of the review monitor. The brand reputation analysis includes the recommendation indicator as a weighted value. The top 30 rankings of the boy group individual brand reputation in April 2024 are
, ASTRO's Cha EUN WOO, EXO's BAEKHYUN, TWS's Shinyu, HIGHLIGHT's Yoon Doo Joon, Wanna
One's Park Ji Hoon, BTS's JUNG KOOK, SUPER
JUNIOR's Kyuhyun, RIIZE's Won Bin, Wanna
One" KANGDANIEL (KANGDANIEL), "BTS" JIMIN, "Wanna
One's Hwang Min Hyun, HIGHLIGHT's Lee Gi Kwang, BTS's JIN, BTS's V, SUPER
JUNIOR's Hee-chul, THE BOYZ's Juyeon, SEVENTEEN's MIN-GYU, SHINee's Minho, Wanna
One" KIM JAE HWAN, "THE
BOYZ's Sunwoo, BTS's J-HOPE, RIIZE's Sohee, HIGHLIGHT's Yang Yoseop, NCT
Mark, JEONG HAN from SEVENTEEN, Sungchan from RIIZE, RM from BTS, Do Yeong from NCT, Wonwoo from SEVENTEEN, KEY from SHINee
were analyzed in this order.
By minmin 2024/04/21 18:45 KST
