”NewJeans” becomes the PR ambassador of ”Seoul Fashion Week” this year too

Seoul, South Korea releases the first poster of Seoul Fashion Week's public relations ambassador "New Jeans" and previews the 2024 fall/winter fashion trends "202
4 F/W Seoul Fashion Week will be held for 5 days from February 1st (Thursday) to February 5th (Monday). This time “2024 F/W
``Seoul Fashion Week'' will feature ●21 brand fashion shows (DDP15, Seongsu (Holy Water) S
FACTORY6), ●68 brands, over 300 domestic and international buyers, and a trade show with 100 participants from 14 overseas countries.
In order to enliven "Seoul Fashion Week", this poster is created by the PR ambassador "NewJeans"
All members of ``2024 F/W Seoul Fashion Week'' participating brands (HANNAH SHIN, JULYCOLUMN, ULKIN)
Photographed wearing the collection. The aim is to connect the interest in the style of New Jeans, which boasts a global fan base, to K-fashion.
"NewJeans" was selected as the Seoul Fashion Week PR ambassador in February 2023, and will also serve as the PR ambassador this year. "New Jeans" is a season poster (
He will appear in videos with both groups and individuals to promote Seoul Fashion Week and K-fashion brands to fashion people around the world.
Seoul has various posters and videos (Official PR
Videos, short videos, interviews, making-of videos) of Seoul Fashion Week will be uploaded to YouTube before the opening of the event.
Channel (https://www.youtube.com/@SFW_official)
and Instagram (https://www.instagram.com/seoulfashionweek_official)
We are preparing various events such as sequential release through the website.
Kwon So-hyun, director of Seoul's Beauty and Fashion Industry Division, said, ``Seoul
I hope that this fashion week will be an opportunity to read about trends in this year's fashion industry and confirm the power of K-fashion in the global fashion industry."
We will continue to develop Seoul Fashion Week as a global fashion business platform loved by fashion people and buyers who lead the world's trends.
I want to go,'' he said.