The TV series is set in the 1997 Korean currency crisis (when the IMF bailed out Korea), and follows Kang Tae-poong (JUNHO), a rookie trading company employee who becomes the president of a trading company with no employees, no money, and nothing to sell.
This is a heartwarming story of survival of ordinary people who stood their ground and didn't stop living their lives even when the crisis that hit the Republic of Korea seemed like the end of the world.
It is expected to bring warm comfort and courage to anyone going through a difficult time today. The production team has raised expectations by releasing a poster on the 22nd ahead of the first broadcast.
In the released poster, Kang Tae-poong is seen hugging a piece of fabric with a bright smile as he sits between piles of cargo.
The tagline, "You can look forward to it. I didn't start this to survive alone," shows that he is not alone, but everyone.
He instantly conveys his determination to protect the company. He went from a free-spirited youth to becoming the new president of a trading company overnight, and he has the strength and determination to break through crises head-on without hesitation.
With his unyielding determination, he will bring heartwarming emotions to viewers' living rooms. In the teaser video showing his growth, Kang Tae Poong's unwavering determination soars.
From the Up Street Boys who ran around Apgujeong-dong, to the IMF,
Kang Tae-poong is shot. He has no idea who is to blame for all this, and in the midst of this chaotic crisis where he can't even think about it, he is troubled by the notice of closure of Tae-poong Trading Co., Ltd.
He chose the path of a trading company employee with the determination to become a real employee of Tepun Trading Co., Ltd. However, contrary to his confident determination, he repeatedly said "Hello?" during calls with overseas companies, and was often criticized by the General Affairs Department.
The film is full of humor as it depicts the clumsy yet charming reality of a new CEO, who is given a pat on the back by his deputy manager, Cha Seong-taek (Kim Jae-hwa). These ups and downs quickly lead to growth.
Kang Tae-poong's character, who clashes with the employees of Tae-poong Trading, learns from them, and gradually takes a leading role in the company, shows his true nature as a man of action who never gives up.
"I'll do anything for the company," he said, showing no hesitation in devoting his whole body and soul to the survival of everyone.
The scene where they desperately try to stop a moving cargo truck shows their unyielding sense of responsibility, saying, "I didn't start this to survive alone," and how they support each other and overcome the crisis.
The film condenses the spirit of solidarity, further heightening expectations.
By minmin 2025/09/22 14:54 KST
