The Korea Corporate Reputation Research Institute conducted a survey of 51 brand big data from July 10th to August 9th.
On the 10th, it was revealed that after analyzing 332,730 results, BLACKPINK was ranked number one among girl groups in August.
Based on the relevant big data, the Korea Corporate Reputation Research Institute has established a participation index for girl group brands,
The brand reputation index was measured using the media index, communication index, and community index. As a result, the BLACKPINK brand had a participation index of 201,008, a media index of 100,000, and a community index of 100,000.
The ranking was analyzed with a brand reputation index of 8,496,216, with a social index of 1,831,210, a communication index of 2,563,234, and a community index of 3,907,665.
This is a 0.09% increase compared to July's brand reputation index of 8,488,643.
In the link analysis to the site, the words "break through, compete, challenge" came up highly, and in the keyword analysis, "JUMP, 9th anniversary, world tour" came up highly.
An analysis of the positive/negative ratio for the BLACKPINK brand showed a positive ratio of 92.02%."
Following "BLACKPINK", the top 30 girl group brand reputation rankings for August are "BLACKPINK" and "IVE
”, “RedVelvet”, “TWICE”, “OHMYGIRL”, “i-del”, “KiiiKiii”, “Apink”, “LE
SSERAFIM", "fromis_9", "WJSN", "BABYMONSTER", "ILLIT", "STACY", "H1-KEY", "Girl's
Day”, “NMIXX”, “aespa”, “FIFTY FIFTY”, “Hearts2Hearts”, “tripleS”, “MAMAMOO”, “izna”, “Ke
The order was "p1er", "KATSEYE", "ITZY", "cignature", "VIVIZ", "MEOVV", and "UNIS".
Meanwhile, the Brand Reputation Index found that consumers' online habits have a significant impact on brand consumption.
It is an index created through brand big data analysis. The Girl Group Brand Reputation Index is based on positive and negative evaluations of girl groups, media interest, consumer interest and communication.
You can measure the amount of communication.
By minmin 2025/08/10 12:17 KST
