China's toy industry's total retail sales expected to exceed 100 billion yen this year: Chinese report

The Ministry of Industry and Information Technology held a press conference on the 19th to explain the revision status of the national toy safety standard GB6675 "Toy Safety" series.
According to the explanation, China has built the most complete toy industry chain in the world,
The country is known for its advanced technology and high level of skilled workers, and is able to provide high-quality toy products to consumers around the world.
The total retail sales of toys in the Chinese domestic market in 2024 is expected to reach 97.85 billion (approximately 2.2 trillion
Exports of toys increased by 19.1% to $39.87 billion (approximately 6.3 trillion yen). Over 40% of the products were imported from the US.
According to estimates by relevant organizations, the total retail sales of toys in the Chinese domestic market is expected to exceed 100 billion yen (approximately 2.2 trillion yen) in 2025.
In recent years, the market for toys with emotional and collectible value, such as blind box toys and figurines, has continued to grow rapidly.
According to statistics, the total retail sales of trendy collectible toys and related products in the domestic market in 2024 will reach 55.83 billion yen (approximately 1.2 trillion yen).
Ta.