”IVE” opens secret social media account... embarking on a unique promotion

IVE is raising expectations with their unique comeback promotions. According to management office Starship Entertainment, IVE will be promoting "ive" on the 5th.
He has launched a new secret SNS account with the ID "secret.archive" and is promoting his fourth mini album "IVE" which will be released on the 25th.
At the same time as opening the account, IVE also revealed some of the filming behind the scenes of the new album.
Utilizing the object that appeared in the moving poster released earlier, the members are not only concentrating on filming, but also show the "CUPID" decorations above their eyebrows,
Various props, such as "CUPID'S GUIDEBOOK," were added, further stimulating curiosity about the album concept.
In addition, this morning (6th), the title song of the new album, "X
OXZ's behind-the-scenes practice photos were released, and fans were teased that various content will be released on the account in the future, raising their expectations.
IVE is gathering Hot Topics with their unique comeback promotions, and will continue to promote in a variety of ways.
The content will be released to further build excitement for the comeback. Starting with the trailer for "IVE SECRET" on the 8th, the trailer photos will be released on the 9th and 10th, and the track on the 12th.
The list will be released, followed by two mood samplers on the 14th and 18th, and four versions of concept photos on the 15th, 16th, 19th, and 20th.
On the 22nd, they will release a music video teaser for the title song "XOXZ," and on the 24th, the day before the release, they will release a HAILAI medley, making the comeback week filled with a wealth of content until the very end.
The new album "IVE SECRET," which will be released on the 25th, maintains IVE's distinctive bold charm while also expressing their hidden inner self and reversed attitude.
Starting with the title track "XOXZ," all the songs on the album are fragments of independent emotions, but at the same time function as one connected story, progressing towards becoming a three-dimensional team.
IVE released their third mini album "IVE EMPATHY" in February, which sold 1.04 million copies in the first week after its release.
The album surpassed the previous record, achieving five consecutive million-sellers. In addition, the released preview song "REBEL HEART" and the title song "ATTITUDE" won 15 music show awards ("REBEL
"REBEL HEART" topped major Korean music charts, and "PERFECT ALL" won 11 awards.
Kill (PAK)" and established an overwhelming presence. Currently, "REBEL HEART" and "ATTITUDE" are still at the top of the music charts, and their momentum is continuing to grow.
Their popularity is still going strong, and their new album "IVE SECRET" is expected to solidify their global popularity.
"IVE" marked the beginning of a unique promotion with a preview of the title track "XOXZ" released in "Summer." Is it a predictable story?
With their new album "IVE SECRET," which breaks away from their previous albums, they are expected to take the K-pop world by storm this summer.
IVE will release their fourth mini album, IVE, on the 25th.
"SECRET" and the title track "XOXZ."