BLACKPINK's return paints Seoul landmarks in pink light

PINK AREA Commemorates World Tour with Massive Pink Lighting Promotion

Korean girl group BLACKPINK turned the night sky of a landmark in Seoul pink.

On the 6th, YG Entertainment announced, "The large-scale promotion ‘PINK AREA: Takeover Lighting’ held to commemorate the ‘BLACK PINK WORLD TOUR-DEADLINE’ that started at the main stadium of Goyang Sports Complex on the 5th presented fans and the public with an unforgettable moment. The “PINK AREA: Takeover Lighting,” a large-scale promotion held to commemorate the “BLACK PINK WORLD TOUR-DEADLINE” that started at the stadium, presented an unforgettable moment to fans and citizens.

From the 4th, Namsan Seoul Tower, Saebisom Island, and Bangpo Bridge, which are representative landmarks of Seoul, were illuminated in pink to create a unique and enchanting night scene. In particular, the rainbow fountain show and pink lighting at Sevissom and Banpo Bridge entertained many people.

BLACKPINK in Your Area, the signature sound of BLACKPINK that appeared in the real space, provided a tangy stimulus and made people anticipate the return of the complete BLACKPINK.

This event, which showed the symbolism of “BLACKPINK” with its global influence and ripple effect, received a great response from fans. On various SNS, fans shared photos taken against the backdrop of pink-colored symbols at Namsan Tower, Sevissom, and other locations.

On the 5th, “BLACKPINK” embarked on their “DEADLINE” world tour. The tour will be held 31 times in 16 cities around the world. They will meet their fans at stadium-class performance venues in Los Angeles, Chicago, Toronto, New York, Paris, Milan, Barcelona, London, Kaohsiung, Bangkok, Jakarta, Bulacan, Singapore, Tokyo, Hong Kong, and other cities.