BLACKPINK, the legend returns... Goyang concert today (5th) D-DAY

The girl group BLACKPINK will finally kick off their world tour with a two-day event titled 'BLACKPINK WORLD TOUR <DEADLINE> IN GOYANG' starting today (the 5th).

This is their first tour in about 1 year and 10 months since 'BORN PINK', which attracted approximately 1.8 million viewers and set a new record for K-POP girl groups, so it is drawing a lot of attention. Compared to the initial Seoul performance, the scale has been significantly expanded, and as the first K-POP girl group to hold a solo concert at the Goyang Comprehensive Sports Complex Main Stadium, they are set to write a new chapter in history.

#The four members at the pinnacle of their careers reunite as a complete group… “Authentic synergy”

BLACKPINK, who have proven their overwhelming influence both as a team and as solo artists, will reunite as a complete group, making this moment even more meaningful. Each member has demonstrated their matured skills on the global stage. Their return, stronger than ever, will once again unite them and reaffirm the timeless value of the name BLACKPINK.

As this is also a place where they reunite with BLINK (the fan club name), the genuine heart of BLACKPINK is woven throughout. Members directly participated in every aspect of the production process—from the setlist and choreography to props—infusing it with their heartfelt dedication, promising to deliver a festive atmosphere where everyone present feels like a main character.

#Enhancing scale and adding freshness... the best staff in harmony

While summarizing the musical journey BLACKPINK has shared, they also pursued something new. At this meaningful venue marking the start of 'DEADLINE', they will debut their new song 'JUMP' for the first time in 2 years and 8 months. Additionally, they plan to showcase their unique color and identity by presenting the members' solo stages that shook the world in a single space.

To support the return of this legendary artist, every aspect of the performance has been elevated to the highest level. The band session and dancers have been newly assembled with the best staff who have collaborated with global musicians like Lady Gaga and Ariana Grande. A more dynamic and fresh performance is expected to unfold on stage, promising an unparalleled sense of exhilaration for everyone.

#A grand festival is coming to stadiums around the world... . The official kickoff of the world tour

True to their unique status, BLACKPINK has already built up anticipation with a large-scale promotional campaign. They launched a website showcasing their entire body of work to kick off their comeback, and are holding the 'PINK AREA' event, which transforms major Seoul landmarks like Namsan Seoul Tower, Seobu Island, and Banpo Bridge into a sea of pink.

Building on this momentum, BLACKPINK will embark on a world tour spanning 16 cities and 31 shows. They will perform at stadium-level venues in cities such as Los Angeles, Chicago, Toronto, New York, Paris, Milan, Barcelona, London, Kaohsiung, Bangkok, Jakarta, Jakarta, Bukit, Singapore, Tokyo, and Hong Kong, solidifying their status as a global top-tier artist.

Meanwhile, this concert has also been planned as a sustainable event considering environmental and social impacts. Initiatives include eco-friendly paper-packaged mineral water called 'BLACKPINK Water', a 'YOUR GREEN STEP' booth measuring carbon emissions from audience travel and accommodation, and booth operations aimed at raising awareness of resource recycling, all part of efforts to address climate change.