BTS appears on South Korean presidential election counting broadcast

Korea's MBC began its broadcast of the opening of the 21st Korean presidential election with a moving historical narrative, capturing viewers' eyes and hearts at the same time. BTS the leading icons who led the globalization of Korean popular culture, and director Pon Joon-ho appeared on the material screen of the election broadcast to send a powerful message to the viewers. “Day, Together Now" was released.

The video began with Song Ki-jeong sprinting in the 1936 Berlin Olympic marathon, followed by the Cheongsanli War (1920), Shanghai Korean Patriotic Corps (1931), and other turning points in modern and contemporary history, which were recreated using artificial intelligence (AI) technology. The video then showed RM, the leader of BTS, as Dr. Kim Gu's speech left at the first anniversary of the 1946 Kwangbok celebrations that it was time for the entire Korean nation to step onto the world stage.

This was RM's speech to the United Nations (UN) in 2018, in which he delivered the message, “Now, let us all take a step further.” The scene was exquisitely connected. It was praised for highlighting the “value of togetherness” that surpasses the times by intersecting the voices of past independence activists with those of Korean artists who are currently active on the global stage.

The scene in particular drew a passionate response from netizens with its heartfelt message of the past helping the present. social networking sites and online communities continued to respond that although history and culture are organically connected in this way, they were moved by the way BTS seemed to follow in the footsteps of Dr. Kim Gu. MBC is the first Korean visual innovation by unveiling a super-sized “six-sided LED” studio for the first time in the history of election broadcasting.